Before Home Staging Pictures

After Home Staging Pictures

Home Staging is the process of preparing a home to maximise its appeal to potential buyers or tenants.

It has three distinct features in its approach:

1. Creating Universal appeal. This is where Home Staging is different to interior decorating which is centered around the owners taste and not “everyone”. Universal appeal maximizes your pool of potential buyers.

2. Suggestion of a lifestyle. Home Staging aims to suggest a lifestyle to aspire to which is connected to the property, creating a reason beyond the “bricks and mortar” considerations.

3. Creating Emotional Trigger Points. Creating a “bond” to the property by eliciting emotionally charged“wow” moments.

Data from overseas where Home Staging is more established, show that Staged Properties sell faster and at higher prices than their non-staged counterparts. Looking at some of our Staging projects it is easy to see from a buyers perspective how Home Staging creates the “wow” factor and appeal it takes to achieve faster and higher sales. 

What does it involve?

The level of Home Staging can vary widely depending on factors like the state of the property and its potential buyer profile. From tidying up and rearranging furniture to full scale rented quality furniture and repainting, home staging can be tailored to your budget and target audience. 

The minimum one should aim for is to “depersonalize” the property so potential buyers or tenants can “see” themselves living there. On the other end of the scale, Staging can suggest a lifestyle to aspire to, with luxurious furnishings and tasteful deco. 

Contact us or request a call back to see how we can help you realize the maximum value of your investment.

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